With their famous “Trivago guy” commercials, most people are familiar with Trivago, the website that can be used to search for cheap hotels from different sources. Trivago is owned by Expedia Group, which seems like a conflict of interest. Trivago is supposed to be a independent hotel comparison tool, but most of the hotel booking sites listed on Trivago are also owned by Expedia Group (for instance Hotels.com, Expedia, Venere etc). But let’s put that aside and see how Trivago performs in terms of find the best hotel prices.
When you do a search on Trivago, it compares hotel booking site prices with the prices offered on the hotel chain websites, like hilton.com. I’ve recently been using Trivago to compare hotel pricing of Trivago vs Hilton.com.